Any product is simply as good as the advertising that has been done to promote it. For any business, without proper promotion and marketing there is no way the public can know what the product is about, how the product is going to benefit them and from where they can buy it.
Therefore, one of the most important parts of promoting any product is to make sure it is labeled in a manner which maximizes exposure of the product to a larger audience. What better way to do this than by using custom printed sleeves?
There are a lot of different kinds of labels, from roll fed to foam labels. However, the best one to use is the custom printed sleeve or the heat shrink sleeve label. There are a lot of advantages of using custom printed sleeves.
A company often gains name because of its branding. One study found out that more than 68% of consumers invest a lot of time to find out information about the services or products they have developed an interest in.
The sleeves which can be wrapped around the entire cover or container of the product are extremely useful. They can be colorful and bright, and also provide the company with additional space to brand several different aspects of the product on a single package.
The traditional product labels have very limited design options and they might not even fit the oddly shaped containers. With custom printed sleeves, a label can be developed with the required color scheme and information to attract customers.
These labels are printed on the transparent shrink films and are protected by approximately forty to seventy microns of the clear films. This also reduces the chance of damage to the product
Before custom printed sleeves came into the market, older labels were made from plastic which was very difficult to recycle. The newer version of the sleeves uses biodegradable materials to make them environmentally friendly. They can also be created from poly lactic acid which is a corn based polymer and eliminates the need for additional protection.
With the help of custom printed sleeves companies are able to promote their brand easily and save money, and energy on the production of these sleeves. The saved money can then be used to enhance the brand and develop other products.
To get your very own custom printed sleeves you can take help from Box Printing Company. Not only are they the best at what they do, they can even help you in deciding what will be best for your brand.