“Packaging can be a theater, it can create a story.”- Steve Jobs

Have you ever been at one of your usual grocery store runs and been compelled to pick up a product that you have never before tried? Have you ever shunned the thoughts of this purchase being a bad investment simply because the design and packaging made you want to try it out? If yes, then you are part of the statistic that states that 64% of customers give in to impulse buying and for 34% of these purchases the main influencer is retail products packaging. Crazy right? Well, it makes sense. About 59% of shoppers under 45 rank sleek and chic packaging as the number one selling point. If a company starts to focus on their product’s packaging, they can end increase consumer interest by 30%. Secondly, the advantages of having amazing packaging remain well after the consumer has brought the product and left the store. If a consumer likes your retail products packaging enough, chances are that they will reuse the packaging for other things. For example, if your company hands out nice looking, sturdy bags the consumer can use them again for other shopping runs. This helps your brand in several ways. Your brand will get exposed to other consumers and by keeping your packaging close, the consumer will be able to form a better relationship with your business. About 90% of consumers have admitted to reusing product packaging if it’s ‘cute’.

Even though, a lot of companies might understand the notions for retail products packaging being so important, it’s not uncommon to be at a loss when it comes to selecting a good packaging company. A good packaging company not only makes an effort to understand your brand as well as you do, but also helps you make iconic assets stand out.

It is important to do your research before choosing a partner that understands how packaging can influence your profits. Companies like Box Printing Company, exist to show that this is possible. This celebrated business works with you to not only create an attractive and appealing face for your brand, but also ensures that the services provided don’t cause you any trouble at all.

If you look for fast and easy online orders, competitive prices and quality then Box Printing Company is the place for you. The cherry on the top is that they advocate using environmentally friendly resources. This helps you even more as 54% of purchasers would buy from a brand that uses and promotes sustainable retail products packaging.