Product suppliers have one of the toughest jobs in the world. They have to ensure that their package designing of custom printed boxes is one which grabs attention of consumers instantly. Even though getting products to your consumers’ doors is the main purpose, but if you have the opportunity to squeeze in a bit of customer loyalty and extra branding in the process, then why not? Following are five ways to ensure your custom printed boxes are designed to catch attention instantly.
1. The Continuous Rise Of Digital Printing
One trend which is all rage in today’s market is the popularity of digital printing. Digitally custom printed boxes are currently experiencing an evolution. Even though smaller brands might believe that they have no need for designing their packaging with digitally printed boxes, these firms can however, benefit a lot from this.
2. Clean Labeling
The rise of clean labeling on custom printed boxes has also been seen in recent years. Consumers are now cautious more than ever about what they purchase. Through labels you will be able to express the different benefits of the product. The clean designing of the custom printed boxes is a huge advantage as customers don’t generally react to flashy or cluttered packaging. Instead of flooding the packaging with colors, add a splash of colors tastefully to help the packaging look cleaner.
3. Environmental Friendly
People today have become more conscious about the environment. Therefore, most consumers opt for greener and environmentally responsible packaging. Recyclability is now no longer a differentiating factor, but has gone on to become an expectation. Therefore, designing your custom printed boxes as eco-friendly has become a necessity.
4. Flexibly Innovative
Designing your packaging to be flexible yet innovative can prove to be a challenge for most business owners. Producing innovative flexible hybrids which provide the advantages of flexible packaging and familiarity of the rigid one is extremely important.
5. Correct Size
Designing the packaging to be the right size for consumers is very important as well. This could mean moving the packaging into larger and smaller formats depending on what your customers prefer. Understanding the needs of consumers before developing the concept and devising means to produce it is extremely vital.
These are some trends which you should follow if you want your custom printed boxes designing to make your products stand out from the crowd. Box Printing Company can help you with your packaging as it plays an important role in increasing your product’s sales.