What’s the Difference Between Digital Printing and Offset Printing?

Do some research into printing and sooner or later you’re bound to come across the terms digital printing and offset printing. Chances are, one of these printing methods is better for your needs right now than the other, but how do you tell? Take a look at these quick pointers:

Quantity:

Only looking for a few hundred boxes or less? Digital printing will hands-down be your best bet as it’s inherently more cost-effective and better suited for printing smaller quantities. On the other hand, if you’re looking to print thousands or even hundreds of thousands of product boxes, offset printing is the way to go! It’s particularly suited to mass commercial printing (cost-wise as well), explained in further detail below.

Turnaround/deadlines:

If you are under serious pressure to get your custom packaging as soon as possible, digital printing requires only minimal setup and offers a much faster turnaround. The more complicated setup of offset printing creates a longer turnaround time, which is not ideal for all situations.

Print quality:

If top-notch results are extremely important to you, go with offset printing for unparalleled quality. Digital printing is a reliable and adequate solution for many situations that is constantly improving, but offset still leads the way in terms of plain good results.

The takeaway? If you need a smaller quantity of boxes quickly, turn to digital printing to make your packaging a reality—you’re sure to love the super-quick turnaround and low pricing! If you’re looking to place a larger order and need standout quality in your packaging, however, check out offset printing companies to get your printing underway!

Leaning toward offset printing? We can help with that. Get started with a quote at sales@boxprintingcompany.com!